European Bike Week: Experience the legendary Harley meeting at Lake Faak up close

At the beginning of September, idyllic Lake Faak is transformed into a true Mecca for motorbike enthusiasts from all over the world. Tens of thousands of fans of the US bike manufacturer Harley-Davidson meet here every year as part of the European Bike Week. At the first Harley meeting in 1998, even the rockers from Bon Jovi performed in front of an impressive backdrop of 40,000 visitors – since then, the festival has established itself as one of the most exciting motorbike events in Europe and beyond. In this blog article, we take a look at the background to this spectacle, the exciting experiences that await visitors there and reveal why the Harley meeting continues to exert an unbroken fascination to this day.

Lake Faak as an impressive Hollywood backdrop for bike lovers

At the latest when the Harleywood logo, reminiscent of Los Angeles’ dream factory, is emblazoned on the island of Lake Faak, it’s that time again: the annual Harley meeting is in full swing and makes every biker’s heart beat faster. The turquoise-blue water and colossal panorama of peaks serve as the ideal backdrop, which even real Hollywood can only achieve with elaborate CGI effects.

A brief look back at how the film came about is not necessarily Hollywood-worthy, but nevertheless fascinating: in 1998, the US company wanted to expand its marketing activities in Europe in order to give the Harley-Davidson brand an international flavour. Thanks to chance, Lake Faak was suggested as a possible destination for a promotional event by a Carinthian expatriate and Harley fan from London. After Harley-Davidson was impressed by the location in Carinthia, the latest Harley models were presented in June 1998. The mega-event was so well received that the motorbike manufacturer and politicians quickly agreed to continue the partnership.

European Bike Week: the traditional Harley parade as a highlight for riders and visitors

During the European Bike Week, there is a wide range of events and activities for travelling bikers and interested spectators. The undisputed hotspot is the Harley Village with a thrilling live music programme and the Custom Bike Show, where the most beautiful custom bikes are awarded prizes. An expo with the latest Harley models, test rides on real motorbikes and shopping opportunities complete the varied supporting programme. The highlight of the event par excellence is the legendary parade, where thousands of Harley-Davidson motorbikes fill the streets of the region and give you goosebumps.

B&B in Villach: Cosy flats are often in short supply during the Harley meeting

The European Bike Week is much more than just a motorbike meeting – it is a feast for the senses that celebrates freedom on two wheels and brings people from all over the world together. The breathtaking backdrop, the passion for Harley-Davidson motorbikes and the varied programme make this event an unforgettable experience. However, visitors not only experience a motorised spectacle, but sometimes also a nasty surprise. Because those who do not book accommodation for Harley Week in good time often miss out due to the high demand.

Both bikers and other guests should therefore put out feelers away from the popular lakeside residences. Comfortable holiday flats and bed & breakfasts (B&B) in Villach are a popular alternative. These accommodations allow guests to relax in peace after an exciting day at Lake Faak and enjoy the beauty of the region. So plan your visit well in advance and secure a cosy holiday flat or B&B in Villach to make the most of your time at the European Bike Week.